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A festive film that felt like family
A cinematic festive campaign film, with cut-downs for every screen, for a heritage jewellery brand.
Hero filmCinematic
Cut-downsEvery platform
One shootMany assets
How it came together · tap a layer
The challenge
Why it mattered
Festive season is when every jewellery brand shows up with the same glittering visuals. The brand wanted a film that people would feel, not just see.
Our solution
What we built
We wrote a story about family and tradition, cast real-feeling characters, and shot a cinematic hero film. From the same shoot we cut TV spots, social edits, vertical reels and stills, so the whole campaign felt like one world.
Key outcome“Gave the brand a festive campaign with heart, and a full set of assets for TV, digital and social from a single production.”
What we did
The key pieces of the work.
01
Story & script
A family story that puts emotion before product.
02
Casting & styling
Characters and looks that feel real and aspirational.
03
Cinematic shoot
A crew and look built for a premium brand.
04
Cut-downs
TV spots, social edits and vertical reels from one shoot.
05
Grade & sound
A warm festive grade and an original sound mix.