Movie promotions, from first look to full houses
BenchBox Media is a film marketing and movie promotion agency. We plan the release, launch the trailer and songs, bring in creators and critics, run premieres and activations, sign brand tie-ups and buy the media that fills seats.
Why film marketing needs a plan, not just posts
Audiences decide what to watch in the last two weeks before release, based on what their feeds, friends and favourite reviewers are saying. A movie promotion plan makes sure your film is in all three places at once, with every asset timed to build on the last.
Launches that start the conversation
We run first look, teaser, song and trailer launches as moments: press meets, creator reactions, reel page pushes and paid media lined up for the same hour, so the launch trends instead of trickling.
On ground and on screen
Premieres, special screenings, city roadshows and college visits give the cast and the film real-world moments that feed social all over again. Brand tie-ups extend the film into stores and apps and share the marketing cost.
Measured all the way to release
We track reach, conversation, trailer views and booking trends through release week and adjust spends daily. After release, we keep word of mouth moving and plan the OTT premiere push.
Questions, answered
Which languages do you promote films in?
Kannada, Telugu, Tamil, Malayalam and Hindi, with language-specific creators, journalists and creative for each market.
Can you handle a small-budget film?
Yes. We build plans around your budget, focusing spend on the channels that matter most for your audience and genre.
Do you also do film PR?
Yes. Film PR and publicity are part of the same plan, run by the same team.
Why choose BenchBox Media for movie promotion?
One team plans the release, runs film PR, creators and meme pages, produces promo content and buys media, for theatrical and OTT releases across South India.
When should movie promotions start?
Ideally eight to twelve weeks before release, starting from the first look, with the biggest push in the last two weeks.